Gisma Think March Edition: Launch of the Alumni Network – A Night of Innovation and Connection
On 12th March 2025, Gisma University of Applied Sciences celebrated a remarkable milestone with the official launch of its Alumni Network during the highly anticipated Gisma Think March Edition held at Gisma’s Berlin Campus. This grand occasion drew an enthusiastic audience comprising alumni, current students, faculty members, and distinguished guests, all eager to strengthen ties, expand their professional networks, and celebrate the growth and achievements of the Gisma community.
The evening commenced with a warm welcome and introduction, setting the stage for what would become an unforgettable event. As the audience settled in, anticipation grew for the keynote address by Professor Alejandro Ruelas-Gossi, a globally recognised strategist, innovator and consultant renowned for his advisory work with Fortune 500 companies such as Sony, Microsoft, IBM, EY, and many others. His extensive experience and deep understanding of business strategy made him the ideal speaker to inaugurate this event.
Professor Ruelas-Gossi captivated attendees with his thought-provoking insights into the “Race-to-the-Top Strategy Paradigm.” His presentation emphasised the need for organisations to transcend traditional product-focused strategies and embrace innovative, network-centric approaches. By leveraging the power of strategic orchestration and storytelling, he explained how companies can create emotional resonance with their audiences, achieving lasting impact and market leadership.
The theme of his presentation, “Crafting Your Mind. Mapping Wonderland,” drew inspiration from Aristotle’s vision of imagination as a tool for crafting a world of fantasy and added themes of Alice in Wonderland. Professor Ruelas-Gossi encouraged participants to break free from conventional thinking, instead advocating for a forward-thinking mindset capable of designing visionary strategies that can reshape entire industries. His speech also highlighted the importance of storytelling as a critical component of strategic success, transforming mere products into compelling narratives that engage audiences on a deeper, emotional level.
Throughout the evening, attendees engaged in stimulating discussions, sharing their perspectives on strategy, innovation, and the future of business. The launch of the Alumni Network represented a bold step forward for Gisma, signaling its dedication to fostering lifelong learning, collaboration, and professional growth within its community.
The event concluded with lively networking sessions, providing participants with valuable opportunities to connect, exchange ideas, and lay the groundwork for future collaborations. The atmosphere was one of excitement and optimism, with many attendees expressing their eagerness to contribute to the evolving Gisma network and take advantage of the resources and connections it offers.
As the Gisma Alumni Network continues to grow and develop, it promises to serve as a powerful platform for knowledge exchange, mentorship, and mutual support, enhancing the professional journeys of all who are part of the Gisma community.