Blog and News

At Gisma University of Applied Sciences, we are committed to delivering an education that equips our students for success in their professional endeavors. We are proud to announce an important milestone: our BSc Business Management (Marketing) and MSc Business Management (Marketing) programmes have officially been accredited by the highly esteemed UK Chartered Institute of Marketing

The Impact of Technology on International Business Technology has revolutionised global operations, making once-daunting logistical tasks more manageable. Automation tools and systems, such as enterprise resource planning (ERP) software, optimise supply chains, reduce inefficiencies and streamline processes. For instance, AI-powered forecasting tools enable companies to anticipate market fluctuations, allowing them to make data-driven decisions that

What is a STEM degree? A STEM degree refers to any higher education programme focused on disciplines within science, technology, engineering and mathematics. Let’s look at the differences between the four areas of a STEM degree: Science covers a broad field of study, from health sciences to physics. The scientific field focuses on research and

Berlin, 13. January 2025 – The refreshment allowances for the early federal elections in 2025 differ significantly from municipality to municipality. A recent analysis by the Gisma University of Applied Sciences (www.gisma.com) shows that the amounts vary by up to 75 euros in the 29 most populous cities in Germany. Mannheim takes the lead In

At Meli-Meli, the mission is clear: to produce high-quality stingless bee honey while empowering indigenous communities and preserving the environment. Based in the pristine, biodiverse region of Northeast India, Meli-Meli is setting a new standard for ethical honey production. Their vision is to become a globally recognised brand, celebrated for its commitment to sustainability, social

Modern Facilities and Infrastructure At Gisma, your academic experience begins in an environment designed for success. Our flagship Potsdam campus is a showcase of state-of-the-art infrastructure, boasting cutting-edge classrooms, fully equipped study spaces and advanced technology to support both in-person and online learning. The modern design creates an atmosphere where innovation and focus thrive. Finding

Gisma University of Applied Sciences recently hosted a momentous graduation ceremony at its Potsdam Campus, celebrating the achievements of 188 bachelors and masters graduate students from five advanced programmes, including the prestigious AMBA-accredited Global MBA. Additionally, the first ever bachelor cohort graduated in this December 2024 celebration. This significant occasion marked a new chapter in

Festive comparison: The biggest, brightest and most popular Christmas trees in Germany Potsdam, December 2024 – As a symbol of Christmas, the illuminated trees in German city centres are not only mood enhancers, but also cultural and economic magnets for an international audience in a globalised world. So which city presents itself most impressively at

Where Can You Find the Christmas Market in Potsdam? The primary Potsdam Christmas market— known as Blauer Lichterglanz — is located along Brandenburger Straße and the surrounding streets of the Old Town. The historic city centre is transformed into a dazzling festival of lights and festivities. This area, brimming with history and charm, becomes a

What is an Online Global MBA? An online global MBA is a flexible programme designed for professionals who want to earn a high-quality degree without stepping away from their careers. These programmes mirror the structure of traditional MBAs but are delivered remotely. At Gisma, you can study an exclusively online MBA programme, tailored for individuals